If you own a “brick and mortar” store, or stay strictly online, you may wonder if you need to pay someone to handle your web design or marketing campaigns. After all, you can Google up a bevy of answers and find all kinds of resources for the dedicated DIY marketer. But, it does pay to ask yourself if this will bring you the success you desire. For some, it is entirely possible, and for others there is a need for expert support. As a business owner, ask yourself the following questions • Do you know about keyword search phrases? If you have had a business in NY or New Jersey or even if you are just starting out, you may be well aware of the need for keywords in your content. Keywords are the terms your audience is most likely to type into a search engine in order to find your offerings, and when you use them appropriately in your content, they help to direct your audience to your site. • And what about the use of geographic keywords? They make the difference between a local business ranking high in search engines or failing to appear in SERPs (Search Engine Results Pages). They must appear in all of the right places, and this can all be extremely confusing to someone who is unfamiliar with SEO strategies.
• What about HTML and all the coding? Well, with the many templates available, you can easily whip up a website or blog in a short period of time, but how do you get from there to search engine success? Well, that leads back to keywords, and then it comes down to where they appear. For instance, web design plays a part, and requires page headings, titles, properly tagged video content, link backs and more. Web design overlaps with social media, press releases, blogs, and content marketing too. Do all of these things ring a bell? Are you comfortable with them? If so, you may be able to tackle both running your business and managing your business’ web design and marketing campaign. If most of the questions confused you, you’ll need to consider hiring an expert in order to improve your site and your SERPs. The key is to pose those questions, offer honest answers, and make the right moves for your business and your goals. http://www.webstarts.com/blog/internet-marketing/3-reasons-why-you-need-a-unique-website-design/ Website Jungle is a New York based website design company and Digital Agency.If you own a “brick and mortar” store, or stay strictly online, you may wonder if you need to pay someone to handle your web design or marketing campaigns. After all, you can Google up a bevy of answers and find all kinds of resources for the dedicated DIY marketer. But, it does pay to ask yourself if this will bring you the success you desire. For some, it is entirely possible, and for others there is a need for expert support. As a business owner, ask yourself the following questions • Do you know about keyword search phrases? If you have had a business in NY or New Jersey or even if you are just starting out, you may be well aware of the need for keywords in your content. Keywords are the terms your audience is most likely to type into a search engine in order to find your offerings, and when you use them appropriately in your content, they help to direct your audience to your site. • And what about the use of geographic keywords? They make the difference between a local business ranking high in search engines or failing to appear in SERPs (Search Engine Results Pages). They must appear in all of the right places, and this can all be extremely confusing to someone who is unfamiliar with SEO strategies.
• What about HTML and all the coding? Well, with the many templates available, you can easily whip up a website or blog in a short period of time, but how do you get from there to search engine success? Well, that leads back to keywords, and then it comes down to where they appear. For instance, web design plays a part, and requires page headings, titles, properly tagged video content, link backs and more. Web design overlaps with social media, press releases, blogs, and content marketing too. Do all of these things ring a bell? Are you comfortable with them? If so, you may be able to tackle both running your business and managing your business’ web design and marketing campaign. If most of the questions confused you, you’ll need to consider hiring an expert in order to improve your site and your SERPs. The key is to pose those questions, offer honest answers, and make the right moves for your business and your goals. http://www.webstarts.com/blog/internet-marketing/3-reasons-why-you-need-a-unique-website-design/ Website Jungle is a New York based website design company and Digital Agency.