How to Optimize an E-commerce Store More and more consumers are turning to the Internet to do their shopping – from clothing to gifts to groceries, you can find just about anything you’re looking for. But if you’re an e-tailer, how do you get consumers to shop at your store? Here are a couple of tips: - Create a page for each product you sell
- Include unique and detailed product descriptions using your keywords
- Cross sell items with internal linking
- Encourage product reviews and feedback on social sites
- Display an SSL certificate to encourage trust and peace-of-mind
- Be the expert in your industry by providing userful information that will help buyers make an informed purchase
- Use digital coupons to reward visitors to your site and previous customers
- Have a social presence on networks like Facebook and Twitter. Connect with users that are already talking about your brand and product.
Website Jungle offers e-commerce packages to fit any size store and any size budget. Contact us for a free quote. |
5 Reasons Why Your Business Needs SEO - Consumers now use the Internet as the #1 resource for information – whether they’re making a purchase online or using the Internet as a resource before they make an offline purchase.
- There are millions of websites on the Internet, but more than 90% of users only check out the 1st page of search results. If you’re not on the first few pages, you may be out of luck.
- Your competitors are already doing it. Just type in your keywords to see.
- Organic search optimization increases your site’s visibility and traffic, which ultimately increase your sales.
- Search engines like sites with SEO. They “rank” better and display higher in results. It’s like being the popular kid that everyone wants to be friends with.
Website Jungle will build a custom SEO package based on your needs. From site evaluations to keyword-rich content, our knowledgeable specialists are here to help. Let us share some of our local Boston, MA SEO advice if you are a local merchant, or global strategy for your international business. Website Analytics Already have a website? Do you know how many visitors you receive on a daily, weekly or monthly basis? What about what pages of your site receive the most visits vs. those that aren’t being frequented? Are you aware of how many times a document is downloaded, a movie is watched or a button is clicked? If you answered no to any of the above questions, you’re not alone. Many business owners launch websites but never get into the numbers behind the scene. By installing a simple analytics program on your site, you can gain valuable insight into the behavior of visitors. Analytics can be very intuitive and can help you to identify areas of improvement. They can help you to anticipate the needs of your audience and to make adjustments accordingly. Programs like Google Analytics are free and easy-to-use, so even a novice can view information and download reports. This month, we’ll set-up and install the software for you – for free – with any new website purchase. |
