- E-commerce clothing store
- User-friendly search functionality
- Database with hundreds of products
- Search engine and WC3 compliant
- Built using HTML, Javascript and CSS
| How to Use Social Media to Increase Business These days, consumers are tuned in to their favorite brands, products and companies more than ever. They follow them online and “friend” them or become a fan on Facebook. They check-in with location based applications and websites. It’s all proof that social media is fast becoming one of the most effective new media channels of our generation. For some companies, social media can be confusing, the rules of engagement conflicting and the measures for success unknown, but it’s not as quite as complicated as it seems. Here are some quick tips for establishing a social media presence and getting into the realm where consumers are already talking: - Seek out the influencers. Once you know where your audience is, connect and engage with the leaders of the group.
- Don’t try to control the conversation. No consumer wants to be marketed to in a community. The key is to encourage two way conversation.
- Encourage feedback. Use forums, blogs and networks to solicit feedback and advice from those who already use your products and services. Major brands like Starbucks and Skittles have used these outlets to post surveys and even let consumers suggest and vote on new products.
- Keep content sticky. In other words, give visitors a reason to keep coming back. Whether it’s a value-added piece of information, a special promotion or a reward, consumers need a reason to spend their time on your page.
Website Jungle offers social media packages for new and existing websites. We’ve worked locally to develop websites for clients in NY and NJ, but our case studies include national and global clients. Contact us today for a free quote and to find out more about our success stories. | Great Design + Functional Usability = Online Success A great website design is critical to achieving online success. After all, you have just a few seconds to make a good impression when users first visit your site. But what many businesses may not realize is that usability is just as important. A website may be very physically appealing, but the bottom line is that users (both first-time and repeat) need quick and easy access to information. This will ensure that they don’t simply hit your and then bounce off if they can’t find what they need. - The less clicks, the better. Ultimately, you want customers to be able to complete a purchase in the fewest amount of steps possible.
- Consider all users. Take into account that some users may use different size monitors and different browsers. Make sure that you site is optimized for user-friendly viewing.
- Organization is key. Tools like a search form, a site map and clean navigation make it easy for users to locate the information they want.
Website Jungle is experienced in designing websites that look great, and are easy to use. Ultimately, we understand that the customer is the most important part of the sales process. Contact one of our user interface experts for more information on how we can improve or build a site tailored to your target audience. Website 101 Having a website is the modern day answer to being in the Yellow Pages. The Internet can be quite overwhelming, if you’ve never ventured into the online space, so we’ve put together some basic guidelines to get you started: - Choose a domain name. This will be your website address. Try to find one that is easy to remember and closely relates to your business.
- Determine your keywords. These are the words that define the products and services you sell. What words do consumers use to find you?
- Check out your competition. By getting a view of the competitive landscape, you’ll be able to see what’s working and what’s not.
- Create navigation categories. These will help to determine priority and organization of content.
- Enlist outside help. Whether it’s Website Jungle, or another experienced firm, make sure that the company that designs your site is knowledgeable about web standards, SEO (search engine optimization) and best practices.
For more information on our full suite of services, visit WebSite Jungle. Our website development for Boston, MA clients has grown organically, and today, Website Jungle is proud to serve many clients across the U.S. and internationally. |
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